Karen Arsenault, CMO of Deloitte Audit, explains how to create a new narrative and messaging platform in the B2B enterprise.
Joseph Lee, Head of Demand Generation at Checkr, shows how to implement the best growth marketing strategies in B2B by starting small and scaling what works.
Dan Brown, VP of marketing operations at Verint, explains how to help global marketing teams operate efficiently, achieve optimal results, and drive revenue.
David McKie, VP of Marketing Operations at Medidata Solutions, discuss change management, and how marketing leaders evaluate and adopt new technology.
Clay Stobaugh, CMO at Wiley, describes how the innovation program at Wiley works, and provides advice on how to work cross-functionally at an enterprise-level company.
Amber Blaha, CMO at Ness Digital Engineering, explains how she turns customer learnings into value propositions.
Dave Bailey is Head of Marketing, Americas at Arkadin, explains how to entertain, engage, and educate in all customer engagements.
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